Publicis Groupe Main

Nicole Roe

CEO, Publicis Groupe Korea

To win in the platform world,

we must address 4 imperatives:

- Real Identity

- Dynamic & Disruptive Creativity

- Scaled, Smart Media

- Direct Relationships

We have invested in how to

architect, build and run them

for our clients through

The Power of One and

Groupe Services.

Nicole Roe

CEO, Publicis Groupe Korea

Our Capabilities

Real
Identity

Planning
  • Consumer segmentation
  • Human insights based on data
  • Brand consultancy
  • Campaign strategy
  • Consumer journey
Data Science
  • Attribution modeling
  • Behavior analysis
  • Segmentation
  • Forecasting

Dynamic &
Disruptive
Creativity

Creative
  • Holistic idea
Digital
  • Digital contents
  • Social
  • Performance marketing
  • Precision marketing
Production
  • Design (Branding, Shopper)
  • Video production
  • Print production
  • Digital design
Shopper
  • Omni channel
  • e-Commerce
  • Offline
CEI
  • Event & Promotion
  • Pop-up
  • Brand collaboration
  • Sponsorship
Contents
  • Branded contents development
  • Community management
  • Digital program

Scaled,
Smart Media

Media
  • Strategy & Planning
  • Media research
  • Buying & Value management
  • Measurement & Analysis
  • Contents & Partnership
  • Performance marketing
  • Precision marketing
  • PPL

Direct
Relationships

Data & CRM
  • Customer experience
    management
  • CRM strategy
  • CRM campaign &
    Loyalty program
  • Marketing automation &
    Platform management
  • Customer analysis &
    Data modeling
  • Report & Dashboard
UI / UX
  • Data analytics & Research
  • Strategic consulting
  • UX / UI design
  • Usability test & Audit
  • Site / App dev. & Maintenance

Our Works

Our Partners

  • 맥도날드
    코카콜라
    GEORGIA
    씨그램
    파워에이드“œ
    토레타
    NESCAFE
    STARBUCKS
    ABlnBev
    오비맥주
    Heineken
    DIAGEO
    OFood
    종가집‘
    샘표
    KitKat
    FERRERO ROCHER
    Kinder
    nutella
    Kelloggs
    PRINGLES
    HARIBO
    DOLE
  • benz
    르노삼성
    CADILLAC
    STELLANTIS
  • SANOFI
    CENOVIS
    Pierre Fabre
    NIVEA
    Alcon
    HanDok
    Unilever
    gsk
  • SAMSUNG
    Lenovo
    한국필립모리스
    IQOS
    BRAUN
    ASML
  • CATHAY PACIFIC
    FINNAIR
    AIRFRANCE
    Expedia
    Marriott
    HYATT
    Singapore TOURISM BOARD
  • P&G
    Downy
    OralB
    Tefal
  • KERING
    LONGCHAMP
    Ferragamo
    ZARA
    massimodutti
    SAINT LAURENT
    BALENCIAGA
    GUCCI
    BOTTEGA VENETA
    Alexander McQueen
    BOUCHERON
    POMELLATO
  • Homeplus
    요기요
  • Disney
    Disney+
    TikTok
  • VISA
    미래신용정보

Our Awards

  • Year
    Awards
    Category
    Clients
    Project

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